{"id":5076,"date":"2020-01-18T18:55:00","date_gmt":"2020-01-18T17:55:00","guid":{"rendered":"https:\/\/www.cross-media.es\/?page_id=5076"},"modified":"2026-04-07T09:22:18","modified_gmt":"2026-04-07T07:22:18","slug":"ott-experience-analytics-intelligence","status":"publish","type":"page","link":"https:\/\/www.cross-media.es\/en\/ott-experience-analytics-intelligence\/","title":{"rendered":"OTT Experience Analytics and Business Intelligence"},"content":{"rendered":"

[et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” admin_label=”section” _builder_version=”4.27.5″ background_enable_image=”off” custom_padding_tablet=”||0px||false|false” custom_padding_phone=”||0px||false|false” global_colors_info=”{}”][et_pb_row column_structure=”2_5,3_5″ custom_padding_last_edited=”on|tablet” admin_label=”row” module_class=”mix-blend-screen” _builder_version=”4.27.5″ background_enable_color=”off” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding_tablet=”||0px||false|false” custom_padding_phone=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.5″ _module_preset=”14c5cd36-f006-4a27-805a-5de870f0a527″ global_colors_info=”{}”]<\/p>\n

OTT EXPERIENCE ANALYTICS & BUSINESS INTELLIGENCE <\/h1>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font_size=”4em” text_line_height=”1em” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”10%” text_font_size_tablet=”4em” text_font_size_phone=”3em” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]Real-Time Insights for OTT Growth [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”10%” global_colors_info=”{}”]Optimize your OTT service with real-time experience, audience, and business intelligence insights that improve performance, engagement, and operational decisions. [\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjMyNCJ9fQ==@” button_text=”Book a demo” _builder_version=”4.27.5″ _dynamic_attributes=”button_url” _module_preset=”default” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”10%” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/icon-ott-experience.webp” alt=”Icon OTT Experience” align=”center” _builder_version=”4.27.5″ _module_preset=”default” width=”90%” width_tablet=”70%” width_phone=”70%” width_last_edited=”on|phone” mix_blend_mode=”screen” animation_style=”slide” animation_direction=”bottom” animation_delay=”300ms” animation_intensity_slide=”10%” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/background-solutions-header.webp” alt=”Icon Solutions Monitoring tools” title_text=”background-solutions-header” module_class=”header-backgrund” _builder_version=”4.27.5″ _module_preset=”default” positioning=”absolute” vertical_offset=”-10%” horizontal_offset=”-10%” width=”100%” width_last_edited=”off|tablet” animation_style=”fade” animation_direction=”bottom” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”#FFFFFF” global_colors_info=”{}”][et_pb_row column_structure=”1_5,3_5,1_5″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”bbca3af8-9638-4f51-9a32-a8625e944bd3″ text_orientation=”center” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”10%” global_colors_info=”{}”]<\/p>\n

What we offer<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_text_color=”gcid-3a2478d2-0c4c-412c-87d4-6ce7d6a7deb8″ text_font_size=”3em” text_line_height=”1em” text_orientation=”center” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”10%” text_font_size_tablet=”3em” text_font_size_phone=”2.5em” text_font_size_last_edited=”on|phone” global_colors_info=”{%22gcid-3a2478d2-0c4c-412c-87d4-6ce7d6a7deb8%22:%91%22text_text_color%22%93}”]Unified OTT Experience Intelligence [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_text_color=”gcid-3a2478d2-0c4c-412c-87d4-6ce7d6a7deb8″ text_orientation=”center” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”10%” global_colors_info=”{%22gcid-3a2478d2-0c4c-412c-87d4-6ce7d6a7deb8%22:%91%22text_text_color%22%93}”]Measure and optimize your OTT service with real-time experience, engagement, and content insights. Improve QoE, understand audience behavior, and make smarter operational and business decisions across platforms. [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”0px||0px||true|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.27.5″ _module_preset=”7ecc9b93-321f-454a-b4b7-671b734cd608″ global_colors_info=”{}”][et_pb_column type=”1_2″ module_class=”first-on-mobile col-max” _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”90px||90px||true|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”4a2b211f-a92d-4921-adf1-d8e99d810758″ global_colors_info=”{}”]<\/p>\n

AI-Driven Experience
\nMonitoring <\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”6134a8b1-52b2-4701-bd51-a5dc043f438e” global_colors_info=”{}”]Detect streaming issues proactively with AI agents and real-time pattern intelligence [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”d1d26582-9709-45a0-8afd-bbd5271386f0″ global_colors_info=”{}”]AI agents analyze millions of signals to identify emerging quality issues, surface root-cause patterns, and trigger faster resolutions before viewers are affected. [\/et_pb_text][et_pb_blurb image=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/bullet-point.png” alt=”bullet point” _builder_version=”4.27.5″ _module_preset=”d89f09d4-c62d-43c1-a4ce-2dfb7e85fc1a” locked=”off” global_colors_info=”{}”]AI-driven issue detection[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/bullet-point.png” alt=”bullet point” _builder_version=”4.27.5″ _module_preset=”d89f09d4-c62d-43c1-a4ce-2dfb7e85fc1a” locked=”off” global_colors_info=”{}”]Real-time pattern insights[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/bullet-point.png” alt=”bullet point” _builder_version=”4.27.5″ _module_preset=”d89f09d4-c62d-43c1-a4ce-2dfb7e85fc1a” locked=”off” global_colors_info=”{}”]Trigger faster issue resolutions[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_2″ module_class=”second-on-mobile” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/ai-driven-experience-monitoring.webp” alt=”AI-Driven Experience
\nMonitoring” _builder_version=”4.27.5″ _module_preset=”9f3d4f7d-60e0-4002-be27-f94d9b7b30d0″ max_height_tablet=”400px” max_height_phone=”400px” max_height_last_edited=”on|tablet” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.27.5″ _module_preset=”7ecc9b93-321f-454a-b4b7-671b734cd608″ global_colors_info=”{}”][et_pb_column type=”1_2″ module_class=”second-on-mobile” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/automated-audienceintelligence.webp” alt=”Automated
\nAudience Intelligence” src_tablet=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/data-driven-operational-decisions.webp” src_phone=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/data-driven-operational-decisions-mobile.webp” src_last_edited=”off|desktop” _builder_version=”4.27.5″ _module_preset=”9f3d4f7d-60e0-4002-be27-f94d9b7b30d0″ global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ module_class=”first-on-mobile col-max” _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”90px||90px||true|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”4a2b211f-a92d-4921-adf1-d8e99d810758″ global_colors_info=”{}”]<\/p>\n

Automated
\nAudience Intelligence <\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”6134a8b1-52b2-4701-bd51-a5dc043f438e” global_colors_info=”{}”]Reveal behavioral patterns and engagement drivers across the entire viewer journey. [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”d1d26582-9709-45a0-8afd-bbd5271386f0″ global_colors_info=”{}”]Machine learning uncovers viewing habits, repeat behaviors, and churn indicators, enabling smarter content decisions, stronger retention strategies, and personalized experiences. [\/et_pb_text][et_pb_blurb image=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/bullet-point.png” alt=”bullet point” _builder_version=”4.27.5″ _module_preset=”d89f09d4-c62d-43c1-a4ce-2dfb7e85fc1a” locked=”off” global_colors_info=”{}”]Behavioral user insights[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/bullet-point.png” alt=”bullet point” _builder_version=”4.27.5″ _module_preset=”d89f09d4-c62d-43c1-a4ce-2dfb7e85fc1a” locked=”off” global_colors_info=”{}”]Key engagement drivers[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/bullet-point.png” alt=”bullet point” _builder_version=”4.27.5″ _module_preset=”d89f09d4-c62d-43c1-a4ce-2dfb7e85fc1a” locked=”off” global_colors_info=”{}”]Improve editorial efficiency[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/bullet-point.png” alt=”bullet point” _builder_version=”4.27.5″ _module_preset=”d89f09d4-c62d-43c1-a4ce-2dfb7e85fc1a” locked=”off” global_colors_info=”{}”]Critical retention signals[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.27.5″ _module_preset=”7ecc9b93-321f-454a-b4b7-671b734cd608″ global_colors_info=”{}”][et_pb_column type=”1_2″ module_class=”first-on-mobile col-max” _builder_version=”4.27.5″ _module_preset=”default” custom_padding=”90px||90px||true|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”4a2b211f-a92d-4921-adf1-d8e99d810758″ global_colors_info=”{}”]<\/p>\n

Content
\nPerformance Optimization <\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”6134a8b1-52b2-4701-bd51-a5dc043f438e” global_colors_info=”{}”]Use AI-generated insights to understand how content and quality shape consumption. [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”d1d26582-9709-45a0-8afd-bbd5271386f0″ global_colors_info=”{}”]Pattern analysis highlights top performers, drop-off trends, and quality-impact correlations, helping teams optimize programming, marketing, and monetization decisions. [\/et_pb_text][et_pb_blurb image=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/bullet-point.png” alt=”bullet point” _builder_version=”4.27.5″ _module_preset=”d89f09d4-c62d-43c1-a4ce-2dfb7e85fc1a” locked=”off” global_colors_info=”{}”]Identify top-performing content[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/bullet-point.png” alt=”bullet point” _builder_version=”4.27.5″ _module_preset=”d89f09d4-c62d-43c1-a4ce-2dfb7e85fc1a” locked=”off” global_colors_info=”{}”]Analyze content drop-off trends[\/et_pb_blurb][et_pb_blurb image=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/bullet-point.png” alt=”bullet point” _builder_version=”4.27.5″ _module_preset=”d89f09d4-c62d-43c1-a4ce-2dfb7e85fc1a” locked=”off” global_colors_info=”{}”]Understand content quality impact[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_2″ module_class=”second-on-mobile” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/content-performance-optimization-scaled.webp” alt=”Content
\nPerformance Optimization” title_text=”Content Performance Optimization” _builder_version=”4.27.5″ _module_preset=”9f3d4f7d-60e0-4002-be27-f94d9b7b30d0″ global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”31557d30-94b5-4c02-97b1-5c493109e8f1″ locked=”off” global_colors_info=”{}”][et_pb_row admin_label=”Fila” _builder_version=”4.27.5″ _module_preset=”8725a798-cf69-4981-a138-ee41242cfdee” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”587473e2-a924-47ee-b172-2d782168ba4f” global_colors_info=”{}”]<\/p>\n

Leading Companies Leverage our Partners\u2019 Solutions<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”dc667514-7488-49a5-83b7-cfaa45d52ede” global_colors_info=”{}”][et_pb_column type=”4_4″ module_class=”owl-carousel customer-logos” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/logo-fox.webp” alt=”FOX Logo” _builder_version=”4.27.5″ _module_preset=”b6168652-02c7-4920-859c-947d69e9bd05″ global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/logo-sky.webp” alt=”Logo Sky” _builder_version=”4.27.5″ _module_preset=”b6168652-02c7-4920-859c-947d69e9bd05″ global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/logo-itv.webp” alt=”itv Logo” _builder_version=”4.27.5″ _module_preset=”b6168652-02c7-4920-859c-947d69e9bd05″ global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/loogo-channel-4.webp” alt=”Channel 4 Logo” _builder_version=”4.27.5″ _module_preset=”b6168652-02c7-4920-859c-947d69e9bd05″ global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/logo-peacock.webp” alt=”Peacock Logo” _builder_version=”4.27.5″ _module_preset=”b6168652-02c7-4920-859c-947d69e9bd05″ global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/logo-dazn-1.webp” alt=”Logo DAZN” title_text=”Logo DAZN” _builder_version=”4.27.5″ _module_preset=”b6168652-02c7-4920-859c-947d69e9bd05″ global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/logo-virgin.webp” alt=”Virgin Logo” _builder_version=”4.27.5″ _module_preset=”b6168652-02c7-4920-859c-947d69e9bd05″ global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/logo-atresmedia.webp” alt=”Logo Atresmedia” _builder_version=”4.27.5″ _module_preset=”b6168652-02c7-4920-859c-947d69e9bd05″ global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/logo-hulu.webp” alt=”Hulu Logo” _builder_version=”4.27.5″ _module_preset=”b6168652-02c7-4920-859c-947d69e9bd05″ global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.cross-media.es\/wp-content\/uploads\/2026\/03\/logo-disney-plus.webp” alt=”Logo Disney+” _builder_version=”4.27.5″ _module_preset=”b6168652-02c7-4920-859c-947d69e9bd05″ global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” height=”0px” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][et_pb_code _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”|50px||50px|false|true” custom_padding=”|30px||30px|false|true” global_colors_info=”{}”]